The new WeBe Coffee Roasters packaging is a bold and modern refresh that brings their playful brand personality to life. The redesign features abstract, organic shapes inspired by the unique flavor notes found in each coffee. These dynamic forms flow together, reflecting the complexity and balance of specialty coffee while creating a sense of movement and energy. While WeBe’s signature playfulness remains, the new design highlights their dedication to high-quality beans focusing on the world of flavor that specialty coffee offers.
